Claude Code

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The CLAUDE.md File: How to Give Claude a Permanent Memory of Your Clients

Every AI session starts with amnesia. Here’s how to fix it. If you’ve been using Claude for client work, you already know the tax: every new session, you spend the first five minutes re-explaining who the client is, what their brand sounds like, what you’re trying to accomplish, and what not to do. It’s repetitive, […]

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Claude AI

Setting Up MCP for Marketers: Connect Claude to Google Search Console, Ahrefs, and Notion in 15 Minutes

Claude is only as useful as the data it can see. MCP fixes that. Everything in the first two posts — getting Claude Code running and setting up CLAUDE.md for clients — assumes Claude is generating from context you provide. That’s useful. But there’s a ceiling: Claude can only work with what you hand it.

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